[Max_Ehrlich]

I really want him to succeed, but I think coffee is about the "sexiness". You hand-grind the beans, get a beautiful french press on your counter that declares you are a coffee connoisseur, and then savor the end result.

His idea is like making ice-cream; you've got a monstrosity on your counter which you ignore until it's done. You also don't use it often.

But then you don't have the same ability to add flavors and mess around like you do when making ice cream.

[CocoTerra]

Hi Max - Thanks for the good wishes. I wanted to clarify that one of the major benefits of the CocoTerra machine is that you CAN fully customize the chocolate. You can choose the type (white, milk, dark, % cocoa), choose the origin (cocoa beans from different farms taste completely different - much like coffee or wine), choose different roast profiles (much like coffee), use different sugars (cane, palm, allulose, etc.) add different flavorings (spices and oils) and add different inclusions (nuts, raisins, puffs, etc.). On top of that, you can decorate the chocolate (using transfer sheets) and we plan to support different mold designs. I hope that people will learn to savor their chocolate too!!

[justinclift]

Hmmm, don't suppose the machine will have an api (or even accessible electronics port), so the IT and/or electronics types can really go to town with it?

[CocoTerra]

There isn't a port, but there is an app with a recipe system that allows you to control the hardware. You can either use a guided recipe creation mode or you can dive into expert mode which lets you set most all the of recipe making parameters so people can got to town.