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by maneesh 1679 days ago
When you look at the ImpossibleHQ vs Impossible Foods logo, it's obviously, without a doubt, a complete rip off.

It's the sort of lawsuit that I would expect ImpossibleHQ to put against Impossible Foods, obviously not vice versa.

It seems so clearly a rip off of the logo, that it's the kind of lawsuit that I want to invest in. Like -- I want to help fund a lawsuit against Impossible foods for millions that they ripped off the logo/trademark illegally.

Is there any past examples of investment/crowdfunding for a lawsuit, where the investors earn returns if a lawsuit succeeds?

This feels like an interesting opportunity for grassroots crowdfunding/investment for a David vs Goliath situation.

5 comments

I disagree. It looks like both companies went to https://en.bestfonts.pro/font/tungsten and just wrote IMPOSSIBLE and chose semi bold. Anyway, the fonts are clearly different, the M being the giveaway and HQ has (for probably trademark reasons) whiteout the middle which synergizes with their product of crossing out the impossible which Foods has not done because they want to emphasize their food is impossible.
Not sure if I am seeing the same logos, but is the ripoff just that they are both the word "impossible" using a bold, non-serif font?

While I agree it is far too similar, it is also not at all unlikely that Impossible Foods designed their logo in a vacuum. Bold, non-serif logo fonts are certainly extremely popular as of the last 10+ years.

> When you look at the ImpossibleHQ vs Impossible Foods logo, it's obviously, without a doubt, a complete rip off.

I have doubts.

Their logos aren't very similar, given the design space of today's black on white/white on black uppercase sans-serif[1] logos.

In fact only the strike through IMPOSSIBLE logo (https://trademarks.justia.com/871/16/impossible-87116503.htm...) appears to have any features that could be called creative or distinctive. That is owned by Impossible LLC, as opposed to Impossible Foods Inc.

If Impossible Foods used such a logo anywhere, I couldn't find it.

[1]: The Impossible Foods' logos in question actually have some subtle serifs, while Impossible's font is sans-serif.

> Is there any past examples of investment/crowdfunding for a lawsuit, where the investors earn returns if a lawsuit succeeds?

Sounds like you're describing litigation funding (a fairly established market). You'd probably want to back it by insurance to cover the investors and party bringing the action against adverse costs exposure.

Litigation funding is often provided by insurers anyway as a result, as they can put up the cash, and cover the risk of costs via their insurance.

I wonder if there's a litigation betting market. I know there's prediction markets, but I'm wondering about a community dedicated to market making on any/all lawsuits.
I can see that becoming a serious moral hazard. If a judge or juror can make money on a lawsuit that they're deciding reaching a particular verdict, then there's a very real danger that they will do so. I'm pretty sure that in the grand scheme of things we want less opportunity for this sort of corruption of the judicial process, not more.
> If a judge or juror can make money on a lawsuit that they're deciding reaching a particular verdict, then there's a very real danger that they will do so.

If a witness or person in custody of physical evidence can do so, you have a similar problem.

I'm honestly surprised I've never heard of litigation gambling. Considering your comment, it definitely seems like a horrible idea, so I'm not a proponent. My surprise is due to the fact that the degeneracy of the internet knows no bounds.
There are some bounds on gambling, like the fact that there are some people who know the outcome of the Oscars before they're revealed is why there's no betting on those awards (and other similar awards). I think the ability of individuals to decisively affect the outcome of litigation is similarly adverse to there being gambling.¹

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1. This is one reason why match-fixing in boxing is such a big thing (and it's apparently a lot more common than most people think, especially at the lower levels).

Replace boxing with literally almost all pro sports.
When you look at the IMPOSSIBLE HQ logo next to MISSION: IMPOSSIBLE logo it is an obvious rip-off.

https://en.wikipedia.org/wiki/Mission:_Impossible#/media/Fil...