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by slg
1679 days ago
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Ok, for a more apples to apples comparison, let's look at the Wonder Women movies. The first one opens to $103m[1] which equates to 11.5m viewers. The new one was released simultaneously both in theaters and streaming. It had an opening of $17m or 1.8m viewers plus 38m hours streaming and roughly 14.9m viewings. Let's subtract the sequel's theatrical run from both totals and we have 9.7m theatrical vs 14.9m streaming which equates to a theatrical performance being 65% of the streaming performance (assuming they should both have similar openings which is another arbitrary assumption done to simplify everything and because there are multiple factors pushing in opposite directions). Let's dock the previous Red Notice numbers of that 35% inflation and that gives us 50m streams. That would knock it out of the number 2 spot, but it would likely still be top 10. Once again, this is an original movie and no non-franchise movie is in the top 50 biggest openings. I still don't buy these numbers. [1] - https://www.boxofficemojo.com/release/rl578455041/ [2] - https://www.boxofficemojo.com/title/tt7126948/ [3] - https://variety.com/2021/digital/news/wonder-woman-1984-hbo-... |
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Yeah, but that was on HBO max. That had, at the time, less than 1/5 the users of netflix. Wonder Woman was clearly a marquee title designed to get signups, but that strategy is always risky and not super effective as a one-off - registration funnels are very hard. So, it's not as much a 1:1 comparison as you thought it was.
14.9 wonder woman streams * 5 increased audience = 74 mil. That puts it well within the realm of netflix' numbers. I mean obv that's not perfect because not everyone wants to watch it.
Also, using wonder woman as an example isn't great, because the general buzz on its release was that frankly, it wasn't a good movie. Critical and audience reviews suggest it's a markedly "less popular" movie than red notice.
The numbers are well within the realm of possibility. Although, I wouldn't be surprised to find out netflix is being very favorable to themselves - in fact, I'd expect it.