As a former chocolate maker for small, ethically-sourced chocolate company, this was both hilarious and disheartening to read about when it came out. The Mast Bros have kind of stood out in the industry for being tools.
Fascinating. One of the better bars of chocolate I ever had was a Mast bar with nibs. Later, I bought some of their other bars and they were markedly different. Having read this, I wonder which (if any) were actually Mast chocolate.