[waxdotrun]

Yes, Sheets is amazing already. It is missing integrations out of the box though which is where Rows is trying to win. I notice this problem a while back and built Wax (https://www.wax.run/). Wax adds the features you'd want from Rows to Sheets. We handle integrations and scheduling. Also, considering a lot of internal tools leverage SQL and Python, we make using those them from Sheets simple.

[d--b]

This is just my opinion, but it looks to me like you're competing with airtable/notion/retool rather than Excel.