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by lastofthemojito 1688 days ago
That's a neat idea, and something I'd never thought of before.

I'd imagine the customers here would be looking for a way to keep an eye on competitors? Ford would like daily overhead shots of GM's factories and parking lots, McDonalds would like to check on the length of average drive-through queue at competitors, etc? All in near-real time, without waiting for quarterly earnings.

On the other hand, weather might render this too unreliable for the needs of such customers - "how busy have the Bay Area Starbucks been since they've released their Pumpkin Spice Latte?" "Uhh, not sure boss, it's the 30th cloudy day in a row, we can't see anything".

1 comments

Exactly--one such example is Toyota's export lots sitting in the western approach path at PDX, and Liberty International sitting right next to the Port of Newark. We have a ton of examples on social media if you care to see more.

I've been trying not to get too in the weeds with use cases right now as we're building because they really are endless, but supply chain intelligence and insurance are massive categories based on those who have expressed interest.

Weather is certainly an issue, but one that is shared with optical imaging satellites. SAR definitely helps with clouds and night shots, but with 100k flights per day the odds of getting at least one usable shot from a plane is far greater than a satellite due to revisit rates in orbit not matching weather changes in the troposphere.