[token6053]

I'm glad you mentioned that. Might be necessary for me to optimize this post.

Basically, one of the huge problems I heard over the years was that founders wanted to write their own website copy. Or at least, their budgets necessitated that they did. However, once they did that, they weren't sure what was and wasn't working on their websites as far as copy goes. So they came to me for advice. I'd say about 75% of the people I talked to were in this bucket.

The other 25% wanted to hire a copywriter to actually write it. For the majority of founders, that option was not only cost prohibitive but also required more work in their eyes than writing the actual copy.

It sounds to me like what you're in that 25%. Would you agree with that assessment?

In regards to the custom copy, it would depend on which sections of your website needed the most TLC. But as a ballpark, you're looking at half a page.