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by exikyut 1694 days ago
> Does it actually lead to higher sales? If not, nobody is going to care about our wish for more companies to do this.

I think this is a really, really interesting phenomena: the human brain (perhaps when sufficiently institutionalized) exhibits some sort of fundamental bias toward disruptive UX that breaks flow and productivity, and this approach must be proven wrong, every time, on a case by case basis, and doesn't fundamentally internalize.

It's crazy: because it doesn't lead to higher sales, it's seen as a bad approach. WHY? "Just because."

1 comments

> It's crazy: because it doesn't lead to higher sales, it's seen as a bad approach. WHY? "Just because."

If the goal of a company is to create higher sales, then it is a bad approach.

If the goal is to create a great tool used by people and not worry about adoption or supporting a large business through profit, it's probably a great idea!