[slightwinder]

> You’re missing a key fact, which is that the best way to increase profits is to have more players playing. How do you do that? By making a game that people actually enjoy playing and tell their friends about.

That's only true till the baseline. After that point, you need to focus on specific players, or you will risk compromising your game by catering for too many tastes, making it generic and bland. Ultimately you will drive people away anyway with your decisions, so there is no real harm in focusing on the money-pots, as long as you stay about the baseline of fun.