Colorways is a pretty common word in other areas though, so it's not entirely made up. Colorways is used extensively in the shoe world to describe when new colors/patterns on an older shoe line drop.
It's way more jargony than "theme", which has been used for color themes since at least win 3.1 and is fairly well-known in that sense among the general population.
Meanwhile, I'd never heard of "color ways" until like 3 years ago, and I'd still not have if I didn't pay (too much) attention to tech and industry news.
[EDIT] Oh my god, it's even worse, I read other posts on this thread and just realized that I got it from getting very slightly into shoes, not even from tech news. LOL. Yeah, this is a terrible name.
Funny thing is, I know enough shoe nerds to parse the phrase "on an older shoe line drop," but this is still the first time I've seen the word.
And I know people in more general clothing fashion, and also interior design. Is this a fashion term or is somebody on the naming committee really into shoes?
Meanwhile, I'd never heard of "color ways" until like 3 years ago, and I'd still not have if I didn't pay (too much) attention to tech and industry news.
[EDIT] Oh my god, it's even worse, I read other posts on this thread and just realized that I got it from getting very slightly into shoes, not even from tech news. LOL. Yeah, this is a terrible name.