[VortexDream]

I used to be deeply immersed in Warcraft lore. WoW helped me kick that habit, ironically. I think though if the game had good stories told well, more people would be interested in paying attention. And people are interested in WoW's story. Or else there wouldn't be as much squabbling about the latest way in which Blizzard butchered the story.

FFXIV shows how much many players want to care.

Some of my favorite story-based experiences in gaming were in an MMO (The Secret World).

[bombcar]

MMOs are uniquely suited to a particular type of storytelling- drawn out over many quests in many parts of the world, where major aspects of the main story are only glimpsed at.

But to do that you need the main story set well which WoW has lacked since post-Arthas.