[Riverheart]

You assumed they didn't consider they could just do it themselves. The issue is motivation. Going to work helped motivate them do these other things. Biking to work seems less pointless than biking to nowhere because they need to get to work, the exercise is a secondary benefit.

Edit: Recommending they find a coworking space they can bike to and work from could have been a nicer suggestion (assuming pandemic ever goes away)