[pxlpshr]

This is exactly how I feel as an end-user over the same time period to the point that I don't even login anymore except for work. It's exhausting and it's no longer about the projected vision of "connecting people", it's about connecting people to content and other monetizable assets as a first-order priority in everything they do and touch.

This is why Facebook/IG is unrecoverable to me as a destination for connecting with the people I care about. Instead, it's become iMessage and I'm quite happy about that. No ads and the conversations/photos are a lot more authentic compared with social media.

I still love social media as a form (I think), it's just become more media and less social.