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by dandelany 1693 days ago
"marginal cost of streaming OR downloading a song is effectively zero" - only if you don't consider royalties to be part of the marginal cost? What's weird to me is the seemingly pervasive idea that the cost of everything should be 100% directly related to its marginal cost + some small fixed percent. Things are priced based on what consumers will pay, which is related to how much value they derive from it.

Personally I'd be happy to pay $2 a month when I don't listen to much music and up to $30-40/month when I'm obsessed with album(s) and listening to them every day - how much that costs Spotify is somewhat irrelevant to me

1 comments

No, royalties are objectively not part of the marginal cost, by definition. Marginal cost refers to things that must be paid for before the thing is made. This isn't a "should," it's essentially a principle of "the science of economics" (which isn't always much of a science, but this one holds up pretty well over time.)

The one that doesn't is the bit about "how much value they derive from it." All sorts of real-life experimentation/psychology, etc shows that people don't much know or understand or generally follow this thing of "a person develops a sense of how much something is worth to them and makes purchases accordingly," I mean, a moment's thought reveals that if this were true, advertising (and perhaps, google and facebook et als entire business models) wouldn't exist.

I have idiosyncratic music preferences like you, but we much don't matter.