Hacker News new | ask | show | jobs
by deniz 5415 days ago
Thanks for your feedback. I do believe however, even if some clicks are just not for "honest interest", the extra exposure would still have a value to the advertiser.

Also many companies do place value on appearing socially responsible.

1 comments

You're doing it wrong.

Few people click and it's mostly poor, uneducated customers. Your customers will be cheap-ass direct response marketers that can't compute a confidence interval.

Click-based attribution is fundamentally broken, and the market is moving away from that. Haven't you done any customer development with marketers!?