[deniz]

Hello HN'ers.

I'm launching a trial for my new startup called AdGives.

AdGives is online advertising mixed with social activism. Part of the profit from each ad click is donated to charities. The goal is to change the business model of online advertising so that the millions spent can be used to give back to useful real-world causes, while still achieving the advertising objectives of all parties involved.

'The AdGives Experiment' is a beta trial for AdGives. Please check it out. My aim is to get 7 advertisers, 7 publishers and 7 charities to take part over a week.

I'd love your feedback on the experiment landing page and AdGives in general.

I am the sole-founder currently self funding the project. I'm based in Melbourne Australia. I’m happy to answer any questions via email or twitter also. Details are on the site.

Thanks.

[perlgeek]

What does "heavy traffic" mean in the context of that sign-up form?

[deniz]

It's basically just there to recommend that sites with very little traffic that would not generate ad revenue don't apply.

However I will be sending out a form to everyone who signs up to find out more about them. In the case of the publishing site it would be questions like how many visitors per day, content, etc.