[lowkey_]

> £19.99 per month if paid monthly, but £7.17 per month (as £85.99 per year) if paid annually.

As someone who's worked on pricing models, this speaks either to very little thought to pricing or a monumental churn issue.

A hefty discount for an annual subscription is generally something like 20%, and companies with good retention only offer ~10%.

Discounting over 50% if someone chooses annual either tells me (1) this company is low on funding and desperately needs the immediate cash flow, or (2) this company can't retain customers and is really lacking product-market fit.

Old YC would have absolutely helped the founders straighten this out, but it seems YC is now just a big cash grab and rolodex in the form of Bookface.