[genocidicbunny]

It's curious how in the last decade the upper price of a lego set has grown so much. Lego finally realized that there's an untapped adult market for lego sets. It's been fun to see that transition (despite the effect it's had on my wallet.)

[marcodave]

LEGO's always been expensive, in the late 80's early 90's as well, go ask my parents :D

[genocidicbunny]

Lego's never had $500+ sets until fairly recently.

[crtasm]

There was one in 2007: https://brickset.com/sets/10179-1/Ultimate-Collector-s-Mille...

[genocidicbunny]

The UCS series has consistently been expensive, but they were usually really expensive compared to the majority of sets available from LEGO. The vast majority of sets released in 2007 were much smaller and cheaper.

Whereas now there are multiple $500+ sets on sale concurrently, multiple sets that have multi-thousand-piece part counts. It's undeniable that in the last 10 years LEGO has significantly leaned into serving the adult market.