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by laken 1717 days ago
Different contracts between Twitch partners have different levels of ad density, as well as differing amounts of cuts of subs/bits taken by Twitch. It's pretty negligible though, and could have been kinda estimated previously. For example, Hasanabi is claimed to have one of the lowest ad density requirements on twitch (1 60 second ad per 1 hour of broadcast, plus 3 minute ad at end of broadcast) which does line up with him making less than multiple streamers with less subs than him (and with probable higher ad densities required by contract).
1 comments

Yeah, this has nothing per se to do with exclusivity though. (As in, XX months exclusivity to Twitch. For those who don't know, every common partnered streamer already is exclusively bound to Twitch for livestreaming content. If he wants to stream somewhere else, he loses his partnership. (And yes, there are exceptions, old contracts, ...))

And "premium contracts" to keep talent were offered pretty much since day 1, just looked quite different back then. (Mainly just differentiated in sub share. For the last 2-3 years they also include better ad payouts (and a minimum of ad time), boni for minimum amount of hours streamed, etc.))

And... every streamer who only cares a bit about his business already knows, at least for the most part, what kind of contract other streamers are on.

So don't think there will be any (real) drama - but I also didn't see or hear of any extreme unexpected outliers.