I've seen this one in the wild and have objections to it.
- why capitalize KEYWORDS. We're no longer in 1970s. We use colors
- why waste so much space. Why not just put table on the same line with from. With joins this just bloats up
- for complicated conditions they have to be put on their own lines. Do I give each AND a separate line and waste ever more space?
My editors and code review tools do not format or highlight sql for me when it's embedded in other files - eg java. I find capitalized keywords to be very convenient. Of course at that point, I can't run sqfluff on it either but this thread has already devolved fairly quickly.