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by wongarsu
1718 days ago
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Imagine there are two applicants who are equal in every way, just that one genuinely likes the job and has the same goals as the company, and the other is just there for the money. It's not hard to see why anyone would prefer the first candidate. That's the one who is motivated and will go above and beyond if required. As a secondary effect, applicants of course notice that they are more likely to be hired if they just pretend like they care. And if everyone pretends, the one person who says they are just there for the money is at a disadvantage to everyone else. |
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There two major reasons this matters:
1. In many cases no amount of enthusiasm for your business is more valuable than the hard skills you need. If it were, why can't you, the founder, with enough enthusiasm to start the business in the first place, simply do everything?
2. Genuine enthusiasm is *volatile*. If someone who isn't making business decisions cares deeply about the business' stated goals, they may well take a minor pivot or a strategic choice they disagree with as a slight or even a betrayal, and that enthusiasm quickly disappears or goes negative. In contrast, your indifferent professional has transparent and predictable motivations and you can stay aligned merely by continuing to pay them enough.
Personally, I think people select for enthusiasm about the business for the same reason they might select friends who tell them how cool or attractive or smart they are, and it's a not an amazing strategy for similar reasons.