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by finfinfin 1712 days ago
I am baffled by this display of lack of ethics. Do we need a Walmart comparison to put Facebook’s action in perspective? Facebook - by its own acknowledgement - negatively affects teenage mental health and the democratic processes in many countries. Do you see how different this is from selling more mayonnaise jars in Walmart?

Facebook doesn’t have a duty to manipulate content. This is a very weak excuse that works mostly for people directly benefiting from the situation. Didn’t cigarette companies have a duty to maximize profits? Pharma companies pushing accessible opioids? Is that a more apt analogy?

3 comments

> Facebook - by its own acknowledgement - negatively affects teenage mental health and the democratic processes in many countries. Do you see how different this is from selling more mayonnaise jars in Walmart?

Replace mental health with physical health and you have a great argument against how food is produced, marketed, and sold. We tackled these issues first with tobacco, and food wouldn't be a bad place to turn our attention after the social media companies.

Corporations are ruthless, inhuman optimization engines. When we don't sufficiently constrain the problems we ask them to solve, we get grotesque, inhuman solutions, like turning healthy desires into harmful addictions.

I would also have OP consider that yes, maybe having corporations like Nestle, CocaCola, etc that prioritize profit above all else is, in fact, also bad. Like, lets be real here, if the CEO of Coke had a button that could double the consumption of Coke products in the USA he would definitely push it, despite the fact that hundreds of thousands of people would become more obese and live worse, shorter lives. Advertising is an attempt at such a button.
The following has been used for sure in order to commit crimes and fiddle with democracy: Verizon phone conversations, Gmail discussions, Twitter, Snapchat or Tiktok messages etc.

Nobody wakes up and says "let's be unethical today", but rather, it's the reality of life with user generated content platforms, that either you get both outcomes, or you get none.

The discussion is about making people realize that the "technology" to keep only the good parts (without the downsides) wasn't invented yet.

Hence we're in a position to argue whether it would be more ethical to shutdown / censor everything, or have fruitful discussions on how to emphasize the good outcomes over the bad ones with the current tech (by first understanding it, something that politicians seem to be very bad at, or show little interest in it compared to the negative FB sentiment engagement they're generating in their voters -- ironic :) ).

You're presenting a false dichotomy. We don't have to choose between unethical corporate actions or no social media at all. Facebook could exist quite happily without applying any content selection algorithms to your feed. If your feed was literally just a chronological list of posts by your friends, with some interspersed advertising, then they (and you) could claim with some legitimacy that they aren't responsible for any fundamental negative effects of social media.

That's not the situation we're in. In addition to social media presenting some issues around public discourse and misinformation, Facebook is actively encouraging more and more extreme engagement with their platform by explicitly selecting for polarising content. It's this second part that people are taking issue with.

By the way, the solution does not require any censorship (as you mention in your comment) but simply that Facebook stops actively selecting content for your feed (which is itself a form of censorship!)

Nobody? Give it a rest. We're not dumb enough to think everyone in technology, specifically ad tech is ethical by default. Facebook made their own bed and made the mistake of allowing the internal research out of the closed corporate box. They can mitigate the impact of their most engaged content but it would be to their own fiscal detriment which is why they fundamentally decide not to mitigate it.