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by prancer_or_vix
1716 days ago
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> engagement with social media doesn't directly create value for Facebook. Yes it absolutely does. They get value by showing ads. If you're staring at facebook for 4 hours a day, that's a lot more ads than if you log in for 2 minutes and then log back out. The cigarette comparison is being used a lot, so it's more like if Philip Morris was paid for every drag someone takes. Getting folks hooked, smoking a pack a day or more, is going to generate more revenue than not getting folks hooked. If cigarettes weren't addictive, would P.M. make billions of dollars every year? |
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Philip Morris doesn't make money every drag someone takes, that's exactly my point. It's different.
Also, cigarettes are bad for you in any quantity. Social media is not obviously bad for you in any quantity, it's the knock on effects of being constantly aware of what your peer group is achieving and how you react to that which creates problems (among other indirect issues ultimately caused by your decisions related to social media, not the social media itself).