[poorjohnmacafee]

Our modern economy pushes people to appear as "experts" for the purpose of their career, personal brand, and earnings. If someone poses as smart/an expert/well-crafted or well-filtered it's because they are playing the career game, or they look at others playing the career game around them and guess that they are supposed to act like that. Real intelligence is playful, open, curious and comes across as ridiculous most of the time.