[jamesteow]

Actually, they are making changes. createthe has been transforming some high end brands towards HTML5.

Thing about fashion is that it's more about brand than usability. They get a lot of their sales from their boutiques, net-a-porter, or other 3rd parties.

[tomkarlo]

I wasn't thinking of the large multinational brands so much as the smaller labels that are more similar to the food trade.