If I don't publish my private SSH keys for all to see, am I being deceptive? No, I am protecting my interests. While I do prefer to know when Apple is acting in bad faith, this blanket statement is a weird one to make.
Don't know if you're in the US but if so, I'll remind you that we have multiple constitutional amendments that protect your right to keep secrets. But if you find those amendments to be unethical, I sincerely wish you the best of luck in your next encounter with the police.
No it's not. For example almost everyone has curtains. Do you think everyone that closes their curtains is deceiving someone? Of course not. There are many reasons to keep something private, one of them beeing deception. But it's far from the only one.