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by modeopfer 1734 days ago
Am I the only one who genuinely likes newsletters?

I don't use facebook or instagram or anything anymore, and just solely rely on subscribing to the newsletters of the stuff I like: bands, exhibition spaces, museums, even fashion brands.

Giving out my email tells the almost nothing about myself, except the only valuable thing: I am interested in their services. Most newsletter providers let me opt out with two clicks and I never get any more mails from them.

It really baffles me why there are not more people who enjoy emails, but would rather have another company decide which content they get to see.

2 comments

I enjoy pretty much all mail that I opted into. That constitutes about 80% of everything arriving in my inbox now. There’s some newsletters I’m actually looking forward to.
I believe there's a difference between newsletters that you value (because they provide news and interesting updates, e.g. JetBrains' XYZ Annotated Monthly) and what is typically sent via mailchimp, i.e. drip feed sales emails and click bait offers with lots of small print.