[mbesto]

That's fair. To expand further, businesses are run people who have families, ambitions, etc. Starting and running companies puts a lot of stress on those factors. When someone offers you life changing to sell, your ideals around "protecting the greater good of the people" can quickly dilute.

[Krasnol]

Can you imagine that this greed-talk looks alien to some people out there? Look, their numbers look quite good already. I'm sure you can have a decent life in Sweden with all that money. So why should they feel the urge to sell? Where do you see this invisible magic force which has to turn everybody into greedy zombies without principles?

And yes, think about their families. My SO would throw me out if I's sell what I believe in and I'd deserve it. What an example to the kids would that make? I'd be despicable to them.