[tcldr]

Yes, in most cases they hand it over for free in return for analysis tools for viewing their own data.(Charts, filters, etc.)

This was a pretty big benefit when all Apple offered was an unwieldy CSV broken out into line items for each country, but less so today.

[etskinner]

So that makes me think: Given how ubiquitous Google's analytics service is, they could conceivably pull the same fast one, just substitute 'app' for 'website'. And the SEC is essentially saying "we'll probably only fine you a fraction of the money you made on this".