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by skymt 1737 days ago
This clip from the latest (full-priced) entry in the NBA 2K series has been going around the last few days. Truly pushing boundaries in in-game advertising. You can visit a State Farm retail outlet and talk to an employee who says what a big fan he is and gives you a State Farm employee uniform you can wear in the off-court parts of the game.

https://twitter.com/capybaroness/status/1436475796357582876

2 comments

I picked up 2k18 a while back. I'm not really a sports fan, but I do remember sports games being pretty fun when I was younger.

Holy hell, I'm not even sure I'd call that a game. I swear it took 20 minutes to actually start a match because of all the explicit ads, then ads disguised as ceremony. And 30 seconds into play, it crashes.

I can't imagine why people actually pay for these games year after year.

> the explicit ads

as in "THIS IS AN AD" or as in "this is a porn ad"?

This is borderline Onion material