[nextparadigms]

Well, Gruber definitely sounds like he's part of Apple's undercover PR team. Why send your messages through official channels and put yourself out there like Google does, and then risk the backlash on the company, when 3rd party PR agents can do it for you.

[AllenKids]

Gruber certainly has his vested interest and POV. Is there anything wrong and unethical about it?

If a VP of one $190B public company can whine like a spoiled brat and be considered a good PR move. Perhaps we hit a new low much lower than Gruber's obvious bias.