[simonw]

My hunch is that even a cloudformation template would be way beyond the capabilities of most non-software-engineers.

I wish AWS would provide some kind of interface where I can redirect a regular human being to easy-deploy.aws.com/?cloudformation=url-to-my-cloud-formation and they would be presented with a human-readable form that tells them what it will do, sets a hard limit on how much money it will be able to burn through (for protection against crypto-currency mining scams), enter their credit card details and click "Deploy" to start using it.