[vanilla-almond]

I also dislike companies that use the label 'Made in [country]' as a prominent hook to promise users they will get enhanced privacy - which may or may not be true. I'd rather they be honest and say: these are the examples when we must comply with the law and must hand over the following details.

We all need to make our own evaluation of the privacy promises of those services and whether they actually provide privacy above and beyond what other companies offer. We shouldn't rely on vague impressions that privacy is strong in company X merely because of their presence in a particular country (and which the company uses heavily for promotion).

[sen]

As an Australian, I absolutely appreciate knowing an online company is located somewhere that isn’t here.

[stjohnswarts]

Yes but Australia, especially recently is becoming for totalitarian and surveillance oriented. Not really sure why people there are not voting those people and laws out while they still can, but I guess it's tribalism and limited number of parties just like here in the USA.

[moksly]

Wouldn’t Australian law make them comply regardless if they want to do business with Austrians?

[beingflo]

I don't think Australia cares what you do with Austrians ;)

[sschueller]

Made in Switzerland has strict rules as to what percentage (at least 50% for most items, 80% for certain food items) is actually made here. Unlike "based" which just means there is an office or mailbox.

[1] https://bestswiss.ch/swissness-gesetzgebung-marke-schweiz

[istingray]

Agreed, it's unsustainable for ProtonMail. They should operate out of China, and then build credibility from there. "Trust us" is not viable long term. In God we trust, for everyone else use math.