Yes, It's hard to think of a developer putting much effort into anything involving the Reddit API at this point.
Interestingly, Twitter went through a phase where they killed off any and all 3rd party enhancements but they just recently seem to be reversing policy to encourage more participation (within limits) with a new API V2 released in July.
But Reddit's value is in the huge long tail collection of micro-interest subs built up over the years so it would be a shame for wall street to come in and mess things up over a few short quarters as they tend to do. I'm not even annoyed by advertising - Reddit is one of the few places where super specific targeting may actually work - it's just their native user interfaces are so unusabley bad.
See I loved the official Reddit app until about 3-4 months ago. They changed the UI for viewing a post, and it's really annoying now.
Really, sometimes I feel that there are designers that are just so out of touch, and engineers feel like they have to implement the designs they're given. Really nothing else explains this phenomenon.
Or maybe your tastes are different from the majority of users? fwiw I don't like the new UI either, but two datapoints is hardly a comprehensive survey
Also anecdotal but I haven't seen a single person who thinks Reddit's new web UI is good and I've seen many people complaining about first party mobile apps.
People hate getting used to new things, even if they are objectively better. No newly-developed UI, no matter how good it is, will improve your experience if you know the old one like the back of your hand. This generally leads to extreme negative bias in terms of public comments.
I don’t like it either, but people working within Reddit have commented here before and said that they are optimizing for engagement and that it’s clearly working.
If you talk to people who have only been using Reddit since the new version launched, most typically have no interest in switching to the old one even though they have that option.
Twitter "optimizes for engagement" too. The effect is it burns me out and I crash off it for weeks at a time, and the only way to stop the cycle is to use a plugin to kill the engagement by removing visible metrics and the algorithmic timeline. This, of course, makes the site incredibly boring because nobody's talking on tweets that don't slide into the engagement machine since they aren't as engaging even if they would make a good start for a deeper, worthwhile comment in a place like this.
This is also why I use old.reddit. The new design has the same effect as Twitter's optimizing for engagement. Reddit is headed down the same path where all the interesting long-tail communities and big well-moderated spaces will vanish, and all that will be left is clickbait. It's only objectively better if your objective is to juice people for ad views.
I wish sites would stop optimizing for an endless loop of quick, semi-random dopamine hits (Skinner box) and optimize for long-term mutual value. HN's community is annoying on an average day, but I come back because there's an occasional solid thread that nobody had to growth hack into existence.
Apollo is exactly how I want Reddit to work on iOS. Can't imagine it being any other way (though I admit I haven't put much imagination into the matter).
Interestingly, Twitter went through a phase where they killed off any and all 3rd party enhancements but they just recently seem to be reversing policy to encourage more participation (within limits) with a new API V2 released in July.
But Reddit's value is in the huge long tail collection of micro-interest subs built up over the years so it would be a shame for wall street to come in and mess things up over a few short quarters as they tend to do. I'm not even annoyed by advertising - Reddit is one of the few places where super specific targeting may actually work - it's just their native user interfaces are so unusabley bad.
Maybe we will go back to Usenet Groups.