[fumblebee]

The opening sentence sort of broke my mind. It reads:

> Macbeth is a creepy play.

But my brain wanted really badly to swap the emphasised word:

> Macbeth is a creepy play.

Edit: Maybe that was the point of the author. A couple of paragraphs later they say “Actors and critics have long remarked that when you read Macbeth out loud, it feels like your voice and mouth and brain are doing something ever so slightly wrong. There’s something subconsciously off about the sound of the play, and it spooks people.”

[KwanEsq]

Macbeth isn't actually being emphasised in that sentence, rather it is using italics to demarcate the title of a work. A music album or movie's name would also appear italicised. (If they've done it right Macbeth should only be in an <i>, or <span class="art-title">, rather than an <em>, though who knows what their CMS allows/is capable of)

[bsza]

It's quite common practice to write the title of something in italics. I think this is just that, not an emphasis.

Example: https://jayshams.medium.com/moby-dick-is-not-a-novel-e19e41f...