[lotsofpulp]

Who was defrauded? “Journalists” and “journalism” websites want clickbait.

The whole purpose is to give the “journalist” just enough plausible deniability to write a clickbait headline, which benefits CNBC/BBC and the person selling within their family.

As far as I know, misleading “news” is not illegal.

[MD87]

No-one needs to be defrauded to make out an offence of Fraud in the UK.

"Fraud by false representation" happens when someone dishonestly makes a false representation with the intent to make a gain for themselves or another. Making up a news story to flip NFTs would almost certainly amount to a crime of fraud by false representation.

[em-bee]

it's fake news