Hacker News new | ask | show | jobs
by pavedwalden 1753 days ago
Interesting way of looking at it. I don't know if the marketing value alone could justify the $100m price, but when you think about a 30 second Super Bowl ad being $6m and compare that to all the discussion and news coverage generated by the Rogan deal... yeah I guess it was a pretty effective way of letting the public know they can listen to podcasts on Spotify.