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by Abishek_Muthian
1753 days ago
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Stellar UX are always welcomed, But the network effects of a chat application are too high of a variable for to just rely on stellar UX to be successful. Case in point: There was a chat app called Hike[1] in India run by the son of the leading Telecom Billionaire. It had more features(free SMS, Stickers) and arguably better UX than WhatsApp according to its users(100M). But it could never gain over WhatsApp's initial market size in India(Why change what works?). Final nail on the coffin for Hike was when WhatsApp was made available on the 4G feature phone released by a competing Telecom operator and loads of people got to experience WhatsApp on their first ever Internet enabled compute device. [1] https://en.wikipedia.org/wiki/Hike_Messenger |
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