[narrator]

Would you prefer to stay in a hotel or a refugee shelter? That's what this campaign says to me at the gut level. Might be nice and altruistic, but it's kind of lousy brand marketing.

[kyawzazaw]

does't matter to me, if it helps some Afghan people get some help

[getlawgdon]

I'd prefer to do business with a company that chose to help people in this way.

[Igelau]

Hotel. I don't quite understand the point you're making.

[narrator]

By turning Airbnbs into refugee shelters people will make the association between the two.