[LegitGandalf]

My grandfather, who I respected very much, was an accomplished career bureaucrat and considered any sort of promotion beneath him, and for sure crafting clickbait would earn his scorn. Thus marketing, promotion and crafting clickbait goes against everything I come from.

But, making something that I think will actually help people, and then watching it go unseen because I wouldn't do the thing required to spread the message via the network effect is a far worse fate.

So, I do the thing.