[potatolicious]

Road to hell is paved with good intentions, etc etc.

I'm not going to make any moral judgments about their team since I don't know any of them. Even if they are on the up and up and mean the best, IMO the technology they are employing is illegitimate at best - it violates user expectations when using the internet, and IMO makes the industry more dangerous for the rest of us by giving legislators and luddites more ammunition. I am absolutely against supercookies.

I'm not sure why it's relevant that they're tracking users anonymously - the user gets to decide at the end of the day who they share their information with. To make this decision for them is presumptuous, to force them to comply despite their implied non-consent is the height of arrogance.