Want to opt out? Don't visit sites using tracking methods with which you disagree. This is a fairly trivial way of opting out of such tracking, and would help incentivize those sites to change their tracking policies and technologies. If you really care that much, vote with your actions. It won't change anything, much like voting in united states elections, but you can at least back up your stance while knowing that most people do not care one bit nor wish to think about what happens behind the scenes of each website, tv program, and news story they consume in the course of being entertained. You're free to choose, at least until you decide not to be.