[TeMPOraL]

You're not cynical.

The problem isn't middlemen per se - often, they're very useful. For example, almost every service provider you use in your private life, like a barber shop or an accounting company, is by definition a middleman - they stand between you and the person actually performing the service. It's clear such intermediary tends to benefit both the service giver and the service receiver.

The problem starts when the middleman tries to lock you in. All kind of pathological, abusive behavior grows from there. In the relatively rare case of being a portal to a single system, they'll try to prevent you from going behind them and interacting with the system directly (TurboTax is a master example of that). In a more common case with tech companies, which is "aggregating what is otherwise disaggregated into a single location" (aka. bundling), they'll frequently attempt to decommodify the resource they're bundling. E.g. media streaming platforms making exclusive deals for content, or chat/collaboration and social media platforms working hard to prevent interoperability between services.

It's not cynical to be on the guard, because lock-in is the default business plan of many tech companies, including most of the well-known ones.