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by chipotle_coyote 1777 days ago
I've written about this before, in "The Mac and the iPad aren't meeting in the middle yet":

https://micro.coyotetracks.org/2021/04/21/the-mac-and.html

While I won't repeat myself too much, my basic point is that Apple sees iOS (and iPadOS) devices as application consoles and Macs as general purpose computers, and there is no good business case for changing that any time soon. The Venn diagram of "users likely to walk over such a drastic change to the Mac" and "users likely to spend boggling amounts of money on Apple hardware" is close to a perfect circle, and the accounting department would probably not be super keen on taking the bet that the increased service revenue from shoving all app sales through the App Store would make up for the last hardware sales. You need 15–30% of a hell of a lot of apps to make up for a single lost 16-inch MacBook Pro sale, let alone a Mac Pro.

Furthermore: given all the radical changes Apple made to the Mac in 2020, that still feels like the "now or never" moment. I wrote back in April that "if M1 Macs and macOS Big Sur didn't lock us into an App Store-only world, it's pretty unlikely macOS Pismo Beach or whatever is going to." Well, it's a year later, and macOS Monterey still isn't. Maybe in a year or two macOS Fresno will come along and prove me wrong, but I'm pretty confident it won't.

The flip side of this is that I don't think iPadOS is going to be opened up. I also wrote that I didn't think we would be able to run macOS apps on M1 iPad Pros the way we can run iOS apps on M1 Macs; that's holding true so far, too. I'll note here, though, that the Hacker News crowd has specific ideas about What Makes a Real Computer that I don't think are widely shared by the non-engineer crowd, and that honestly a lot of you don't have a clear idea of how much automation and app interoperability is possible within iOS's restrictions. I prefer using the Mac, in no small part because I've been using Unix for close to three decades, but it's startling how much I'm able to do on the iPad even with its current nerfball limitations.

And, sure, the obvious objection is that "application console" is arbitrary, and it is. But isn't "game console" just as arbitrary? I mean, a PlayStation 5 has an 8-core CPU with 16GB of RAM; you can't develop software on it because Sony won't let you, full stop. We're more annoyed about that limitation being on the iPad because the arbitrariness feels more obvious, because we didn't buy the iPad "only" for gaming. But on a technical level, there's not a whole lot of difference.

The linked article makes the prediction that Apple is going to be trying to drive more and more people to the iPad and away from the Mac. I don't buy that, simply because the evidence just doesn't support it. They have literally just reported the strongest quarter of Mac sales in the company's history. It's not just that they're moving to their own CPU architecture, it's that they're in the process of rolling out new industrial designs for the entire Mac lineup. This is not what you do if your business goal is to have Mac sales taper off!

My feeling now remains the same as it did, er, all the way back in April: iPadOS and macOS are never going to merge. In the long run, there is going to be an operating system that replaces both of them, and the groundwork for that new OS is being laid out now. But it's not going to be here any time soon, and nobody (including me) should be making confident predictions about what that new OS will be -- what it will and won't do, what it will and won't allow, how locked down or open it will be.

3 comments

It might make Apple currently more money, or it at least might appear to them that it does. But I really think they are missing the boat great time by gimping the iPad with the built-in limitations. The hardware is fantanstic, and by starting with a complete new OS, they had the chance to grow it into an entirely new computing device. But limiting the iPad to apps which harve to adher to arbitrary app store rules, they might miss the next big step. Which could cost them way more revenue long term, that the short term profit on people who buy a new iPad and a new Mac.
Locking users in AppStore will not happen for Macs, because users just won't upgrade and buy new hardware. Who needs computer which he can't control. That's absurd. They might hide that switch to enable full control over computer, but that's about it.
It's vanishingly rare for me to read someone's comment that starts with a link to their own blog and then to think, "I should see what else this person has written." Well done, you.