[amb23]

I think “software is eating the world” has evolved into “software is eating barriers to entry.” All these fintech startups are entering a market that software already penetrated years ago--but those first gen tools are clunky, or have so much so much bureaucracy that it’s not cost efficient to work with them. What's interesting about these dev-first fintechs (Stripe, now Lithic) is that they can grow the overall market demand by stripping all that away (and not just extract market share from the first gen software companies).