[mikeryan]

Netflix isn’t choosing the policy they’re just required to enforce them per the licensing restrictions of the content they get rights too.

The studios who license the content do so on a geographic basis to various streaming providers.

It’s all geographic because its easier, and makes for a more consistent policy that all involved (content owners and distribution partners) can agree to. It’s not that I don’t understand your frustration but the whole system is set up that you can watch the content you can stream from the providers who serve the region you’re in. If the content you want to view isn’t available from a regional provider that’s not Netflix’s fault.

It’s not at all “easy” to switch to using something like a billing address because of the entrenched nature of the licensing system and a lack of motivation on the parts of the studios who have a system that “works” and likely wouldn’t see the benefit of what you’re proposing.