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by smoldesu 1774 days ago
That video is one of the scariest things I've witnessed in less than 60 seconds. The future of communication will be opt-in, I suppose.
1 comments

I don't find it that scary. It's a gimmick. It will maybe work once or twice, but how many of these "hey firstname" videos do you think people will watch before catching on?

Sure, it's going to improve a lot, but since the first iteration of automated, personalized video messaging is so low-effort, I actually think people will just be inoculated against the whole idea. As in, don't watch the videos at all.

Hey $HN_NICKNAME,

Your opinion is very important to me and I would like to take a moment to tell you personally how much I care about whatever you say.

I'd be available for a call between 1am and 11pm if you want to discuss one amazing opportunity.

Lisa - VP of Deceptive Marketing.

Attn: rebuilder

Hey rebuilder,

Sorry for spelling up your name incorrectly, we probably had a computer problem over here.

I have recorded a video just for you to apologize.

https://share.synthesia.io/e07bf638-1385-4c92-9970-940a0ebe7...

Lisa - VP of mass-emailing.