Let's say I want to "subscribe" to Malcom Gladwell, how do I get all his brand new ORIGINAL content, without it Google Alerts pulling every time he is quoted or mentioned?
I had to unsubscribe from Google Alerts on my own name because it was overwhelming junk, and I wouldn't qualify as even a Z List Internet Personality.
Alias only notifies you if the person actually participated/appeared on it vs. being covered.
We're also deeply indexing folks and their content so you'll be able to do conditional alerts.
Example: "Notify only me when Elon talks about battery prices" or "Notify me when Stéphane Bancel (Moderna CEO) talks about Delta Variant".
Hope that makes sense!