It is a VPS though, just one with a preconfigured remote web access portal. It's also perfectly possible to compare the services even though one is price /h and the other /m - it'd be equivilant to rent an equivalently specced windows VPS as what they list for 1 month as it would be to use this for ~25 hours in 1 month at first glance. Less and it'd be cheaper to use this, more and it'd be (far) cheaper to use a standard VPS. There are probably even better VPS rates, that's just based on the first one I checked.
The sell of this is the preconfigured web access portal, for which you pay a hefty premium.
Also its not £ /month. It's hourly. To run 24 hours a day the cost would be 3x more.