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by mattfrommars 1803 days ago
Would you be kind enough to open up on the sales cycle? Like, how were you able to convince Credit Suisse to Netlix to use product you built? Like, how does a no body with a app like yours hit the top companies?
3 comments

Company logos on a marketing page are a game: "how best can we leverage our userbase to gain credibility?". I can't speak to Hypercontext (maybe they do have a relationship with Netflix!) but in general when you see a logo on the marketing page of a startup it means "we have _one person_ from this company that signed up to our service with an @company.com email".

You don't need to sell to Netflix to get their logo on your homepage, you just need to convince one person with an @netflix.com email to sign up. Much easier :)

Not company wide, but definitely paying and a great relationship with folks at Netflix.
To be fair it could be as simple as scanning their user list for a single sign up from one of those domains and then plastering a logo on the front page saying they use their product.
I figured that was the point of YC.